Is it a crazy idea for a pizza place to expand their offerings and make bagels in the morning? It seems a good fit, given that the basics (dough, wood fired oven) are already in place, and it would leverage the basic plant for another meal.
The question isn't the plant, it's the number of bagels they would have to sell to to justify opening the place earlier, firing up the oven and paying people for the extra hours to make, bake and sell them. If they were already open in the morning it would make more sense.
I wonder how strong the demand would be for Montreal style bagels here?
FYI, while a wood fire may be most traditional, it's not absolutely necessary. I made pretty good facsimiles at home a few times years ago.