Green Coffee Bean Storage: is George Howell on to something?

Just got the Terroir Coffee newsletter. Featured in the November issue of Wine Spectator is an article on George Howell. Apparently Howell believes green coffee should be stored in a deep freeze until needed. Howell demonstrated the marked difference in quality with a cupping between La Minita beans held in different ways:

2004 Beans stored in Jute bags
2004 Frozen Beans
2006 Frozen Beans
2006 Beans, allowed to stale for a few weeks

The results? the frozen green beans, even from 2004, sparkled, while the others were all but absent of the characteristic La Minita Maple/nutty/peachy flavors, and had even developed off-flavors.

The newsletter is here.

Also -- Wine Geek Kenneth Davids gave Terroir a 96 for their Mamuto. Link is here: http://www.coffeereview.com/review.cfm?ID=1298

title edited 11-13