Went last Thursday, 5/1. I thought the place is pretty good and wouldn't necessarily lump it with the Moonshine/50-50 crowd. First, I'd say with those places most of the food comes frozen or out of cans. Here, I believe you're more likely to get food that was actually cooked and assembled.
That said, I had chicken enchiladas with Roja sauce because I was pretty hungry and it came with sides of rice and beans. I would hazard a lot of Hispanics probably would be embarrassed to serve these particular enchiladas. I don't think they passed through any oil before being put together. Overall they were a soggy mess covered in cheese. Sides were better, but rice and beans is pretty straightforward. Rice was verde, not mexican red rice.
Wife got a steak quesadilla. Aside from the attempt at the cheesecake factory gourmet chipotle sour cream, it was decent and the steak had a nice char on it.
Friends of ours actually had gone the night before and returned on Thursday and generally seemed to much prefer the tacos, and from the looks of them that's what I'll try next time. There are maybe 6-7 filling choices and it's assemble your own fajita-style.
The place is actually very reasonably priced. Tacos run $6-8 with enough fillings and tortillas (choice of either flour or corn) for 3-4 tacos easy. I hazard that there's probably a slight value advantage here over La Pasadita, my standard measure. Drinks too are very reasonable. $6 for well margaritas (Sauza Blanco) or $18 for a pitcher. Mix, sans liquor, comes out of big machine (one of those fruit-drink type ones), so I'm not sure if it was a concentrate at some point or not. I didn't find them too sweet, so I'll have to ask next time.
I'll definitely go back. Outdoor space is large and will make for a good alternative on Division, where, as other posters have noted, there's way too much mediocrity. Much different vibe from La Pasadita, obviously, and sometimes it's more what we're in the mood for. (Unfortunately, Adobo Grill is so overpriced that we never go there even though it's closer to home.) Inside is very well put together, obviously a good amount of money went into it, and while commercial I can still appreciate something well executed as it is. There's some genuinely interesting pieces of mexican folk art and the collection of lucha libre masks is a fun touch.
For additional reference, when we really want a good sit-down mexican meal and some ambiance somewhere in the neighborhood, we hit Maiz.