As I advance in years, I realize that I am increasingly insensitive to fashion trends, a fact which my college-age daughter approaches with the highest level of sensitivity that a person of candor can muster. I am grateful for her assistance. However, as a former Manhattanite, this reality comes at some cost. Nevertheless, I am sustained by the fact that I am a quick study when it comes to food trends.
So I was feeling fairly hip when I came across a little find in Manhattan last fall. Rice-to-Riches is a rice pudding bar which pushes all the contemporary taste and style buttons that yoghurt palaces like Red Mango, Pinkberry, or Yogurtland have brought to - I don't know, are we at Generation Z now?


The slogan above had a paradoxically centering effect, even in the midst of a crowd of NYU students in the bloom of youth. I found the number of choices kind of staggering, but I eventually settled on a portion of rum raisin rice pudding.




Upon leaving the store, I noticed this sign, which I had overlooked upon entering.
"Perhaps I do belong in Manhattan, after all," I thought.

Only a block or two away, my sense of trendworthiness evaporated when I spotted the following billboard and was utterly mystified. Could this be an image that is familiar to all New Yorkers in the know? In any case, my level of existential uncertainty could not have climbed more steeply than at that moment.

But crisis was averted with the appearance of this coffee cart. Fortunately, some things in Manhattan never change.

Rice to Riches
37 Spring Street
between Mott and Mulberry St,
New York, NY
(212) 274-0008
Oh yeah, they deliver. (I thought slackerdom was over, apparently not).
http://www.ricetoriches.com/frameset.ph ... rtpage.php
Last edited by
Josephine on March 15th, 2009, 7:05 pm, edited 1 time in total.
Man : I can't understand how a poet like you can eat that stuff.
T. S. Eliot: Ah, but you're not a poet.