I'm reminded of my own Boy Eats World experience during my freshman year at the University of South Carolina.
One of my compadres had discovered an all you can eat barbeque place run by a former army sargeant not too far from campus that charge a (even then) ridiculous price of $5 for all of the ribs, chicken, pulled pork and sides that one could suck down in a sitting.
Six of us loaded up in my Ford Pinto, yes, the kind with the exploding gas tank, and headed for the impending doom of this hopeful entrepreneurs new venture. After about two hours in, the Sarge walked over to our table announced that it looked as though a truck full of pigs had hit another truck full of chickens head on and and left a horrific road kill scene behind. Thereafter, he less than gently invited us to get the hell out of his restaurant and never return.
Being agreeable students, we complied. The Sarge's place only lasted about six months more.
The lesson: If you open an all you can eat buffet near a campus, price it so that students will stay away..