Hi,
I wonder what else does he believe is a time sink?
- Sleep?
- Using the WC? I do see his nutritious drink does save him some time and trees, "People may giggle when I say I poop a lot less, but this would be a huge deal in the developing world, where inadequate sanitation is a prevalent source of disease."
I remember my association with some young engineers engaged in robotics. It was a competitive environment where even sleep was avoided (or at least not admitted to), because they needed all their wake time to accomplish their tasks. They were really pleased there was a new caffeine-heavy drink called Jolt entering the market. This was back in the late 1980's. I am sure they would be delighted with Red Bull and related energy drinks.
It would be interesting to see how this guy lives in 10 years. I'll bet Soylent will be long faded story, unless he patents and sells it.
Regards,